Journal — lifestyle RSS



Hooks Avenue X Kydra: The Dual Lifestyle Of A Tennis Coach-Biochemist

Hooks Avenue and Kydra Athletics, two brands born and bred in Singapore. Purveyors of quality gear that’s built for life — lived active. In Singapore and across the world, juggling a dual lifestyle is a fine line between sweet satisfaction and a meltdown. Urban athletes know best. Maybe you’re a full-time accountant and an after hours MMA fighter, or in Arnaud’s case — a tennis coach who’s pursuing a career in biochemistry, packing more into our days and the bags we carry is the common struggle. The Nomadic Biochemist/Tennis Coach  Born in France, his semi-nomadic lifestyle began during his teenage years when he moved to the U.S.A, before making the short jump over to Montréal, Canada in pursuit of a...

Continue reading



What's New?

It is almost a tradition for us to look into quality brands around the globe and this time round, our eyes are on Crafted Goods. A high quality award winning Swiss bag maker who promotes individualism.  Get to know more about Crafted Goods: Review and Awards: http://bit.ly/2n7cqWl Features: http://bit.ly/2n7k3fy We are proud to introduce the latest collection: #1 THE PERPETUAL COLLECTION As its name will define it, this collection will exist on a permanent basis, adding new models throughout the seasons. The product line up will be made out of black/highly resistant 600D/2 ballistic fabric coupled with top of the range YKK® Aquaguard water repellent zippers and Duraflex® buckles.  #3 THE ULTIMATE COLLECTION This is CRAFTED GOODS' limited series collection which will...

Continue reading